John 3:16

Telling a legacy story. 🙏

Rebranding John 3:16 Mission was an enormous honor for our agency. It is not every day that you get to speak into the visual direction of such a worthy cause. Founded in 1952, John 3:16 is a place that is dedicated to sharing the gospel of Jesus Christ while meeting the physical, spiritual, and emotional needs of the homeless and at-risk of Tulsa.

Our team created a new brand system that publicly displays the heart of their mission to minister to the lost and hurting through the love of Christ. This symbolic logo helps honor the organization’s past and mission while giving it a modern feel which looks to the future. The combination of selected colors and typefaces communicates a sense of hope and peace. The team also developed a myriad of marketing collateral that further cements this new brand. Additionally, we helped bring placemaking to life in their men’s, women’s, and family facilities (details to come 👀).

The best days are ahead for John 3:16 Mission! 🙌

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