Brotherhood

Brand Development

We are proud and privileged to launch a new brand for Church On the Move. Brotherhood is the name and overarching brand for COTM’s reimagined men’s ministry.

From small groups and monthly breakfasts to mountain treks and conferences, Brotherhood is made up of a diverse tribe of men who share a common bond: to help one another get better Рand stronger in their faith Рeach day.

Hampton Creative was tasked with developing the visual identity, positioning, and brand story behind Brotherhood, which was established to create community, accountability, and ongoing discipleship for men inside and outside of the church.

The flexible and responsive identity system allows for a variety of applications – with an emphasis on branded merch – to create awareness and affinity for the new ministry.