And boom goes the dynamite. DT Specialized Services, Inc. is a national demolition management firm that has a 70-year old reputation for crushing big jobs. We had the privilege of blowing up their old identity and developing a bold, modern logo that could stand up to any challenge.
While their primary focus is on safety, professionalism, and client satisfaction, DT is also a leader in remediating environmental impact. With this differentiation in mind, we created cyclical arrows in the negative and positive spaces of the mark that convey their “green” approach to demolition. We were proud to help DT preserve its brand equity and bring in a refreshing new identity